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Please join us for the 2021 West Federation CHRIE Conference on February 18-20, 2021 sponsored by the School of Hotel and Restaurant Management at Northern Arizona University. The theme of this year’s conference is "Hospitality Stronger, Together". This regional conference will offer a diverse array of opportunities, for both WFCHRIE members and non-members, as it will focus on a broad range of topics related to education, industry, and research in hospitality and tourism.

Hosting University

Northern Arizona University’s School of Hotel and Restaurant Management

Northern Arizona University’s (NAU) School of Hotel and Restaurant Management (HRM) prepares socially responsible, culturally-aware students for success in an ever-changing, global hospitality industry through rigorous academic programs informed by faculty research and meaningful industry engagement. NAU was one of the first programs In the 1990s to develop a first online Bachelor of Science degree In Hotel and Restaurant Management. Also, established in 1986, the School of HRM is Arizona's oldest—and only accredited (ACPHA)—hospitality program and is consistently ranked among the world's best. Our vision that guides the NAU School of HRM is to be the Innovative International Leader in Hospitality Education, Scholarship, and Service. 


Flagstaff, Arizona is an internationally known tourist destination, and, as such, provides many hospitality-related employment opportunities for students. Situated about 80 miles south of the Grand Canyon, 10 miles south of prime ski slopes, and 30 miles north of Sedona’s famous red rocks, the city enjoys a four-season climate. Phoenix is just two hours away and Las Vegas less than four hours. HRM has active chapters of important student organizations, including the National Association for Catering and Events, Disney Club, Hospitality Entrepreneurs, Hospitality Sales and Marketing Association International, National Society of Minorities in Hospitality, Meeting Planners International, and Future Executive Women in Hospitality.

Please click to read more about the School of Hotel and Restaurant Management


Call for Papers & Paper Submission

Please see the important dates, submission categories, and further details on the Call for Papers document. 

Important Dates

You can upload your paper via the EasyChair paper submission system and check on its current status in the review process. Please click on the following button to access paper submission's system. 



Conference registration is available now! To take advantage of the virtual conference, we are offering a $49 registration for all, and $10 for undergraduate students. 


Undergrad Competition

West Federation CHRIE is excited to host a new event at the 2021 annual conference: Undergraduate Research Competition. The undergraduate research competition is sponsored by the University of North Texas. The final competition will be held at 2pm - 5pm (mountain time) on February 18, 2020.

A total of 14 undergraduate teams have been selected as finalists for the Competition. The teams are from:

  • California State University, East Bay

  • Colorado Mesa University

  • East China Normal University

  • Jinan University

  • San Diego State University

  • Sun Yat-sen University

  • Hong Kong Polytechnic University

  • Universitas Ciputra, Surabaya, Indonesia

  • University of Nevada, Las Vegas

  • University of North Texas

  • Washington State University

  • Wilkes University


Research Hackathon

West Federation CHRIE (WF CHRIE) is excited to invite researchers to the inaugural Research Hackathon, collaborating with two leading hospitality journals, International Journal of Contemporary Hospitality Management (IJCHM) and Cornell Hospitality Quarterly (CQ). The goal of the Research Hackathon is to bring together researchers with diverse skills and knowledge to maximize collaboration and create novel scientific research.

Submission Deadline: December 15, 2020

Title Sponsors

Hosting Sponsor


Undergraduate Research Competition Sponsor


Best Paper Award Sponsor


Innovative Award for the Most Impactful Research Proposal (Research in Progress)


Wine Social Sponsor


Wine Social Sponsor

Industry Sponsors
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University Sponsors
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